The Cotton Bag is a new store rooted in Vicenza with a mission focused on the environment. A sustainable purchase, no packaging in the product and everything is locally sourced.

For this brand new business, a new way to communicate was needed, direct, recognizable, and fresh in order to illustrate a new way to shop, starting from the business’ services, products, and perks.

CATEGORIES

Digital, Graphic Design

YEAR

2019

Irony, patterns, and quotes. Interlocking games of words and visuals sprinkled with irony and a minimal style to describe The Cotton Bag o social media and  for outdoor advertising.

GIFs, videos, products pictures, the branded bag, the logo texture: the new brand makes itself known and tells a story in a direct and distinct way. This is The (Better) Cotton Bag.